BRAND IDENTITY
Places Created for Learning
Architect Peter Lippman asked us to create a brand identity and website for his newly founded practice – PCL. The logo evokes an architectural plan in which spaces are interconnected, fluid and balanced. The identity was applied to a website which we designed and developed as well as assisting Peter with strategy, copywriting and site architecture.
Originally from New York City, Peter Lippman is an internationally renowned architectural designer, researcher and author. From his base in Perth he serves clients on three continents who engage him for his passionate and expert input in to creating the schools of the future.